MATTEL El Segundo, CA
Lead Designer March 2019 - Present
Senior Designer January 2015 - February 2019
Create fresh branding and packaging to support product lines of the global Monster High brand. Manage feedback from marketing and directors, consistently problem solving to meet department and market needs at all price points. Art direct and manage external vendors and illustrators as needed. Collaborate with engineers to create disruptive structures. Art direct photo shoots and consistently communicate with production team to ensure quality and integrity of package execution.
McGREGOR CREATIVE Pasadena, CA
Art Director March 2014 - December 201
Art direct and design a wide variety of food packaging projects for fresh produce and beverages. Create content for many formats including labels, tags, printed film, and wholesale. Design supporting artwork for clients through store signage, banners, shipping boxes, POP displays, and shelf talkers. Handle client relations for current projects and work with a team of illustrators and copy writers to execute effective visual solutions.
THE WOO AGENCY Culver City, CA
Freelance Graphic Designer November 2013 - February 2014
Designed assets for a number of the agency’s mass market clients. Created POP displays for Samsung’s high-end line of home appliances. Responsible for making dielines and mechanical files to printer specifications. Worked closely with art directors, copy writers and account managers to ensure accurate and effective pieces are delivered on time. Created supporting POP documentation including icons, decks, and insitu documents.
MODERN BASICS Santa Monica, CA
Freelance Art Director September 2013 - November 2013
Designed structural and graphic look for two branded product lines from concept to completion. Worked with brand team to create dielines for each product considering functional structural form and sizing for planograms. Organized sending of mechanical files to manufacturer, approved art proofs.
FISHER-PRICE New York, NY
Graphic Design Intern March 2012 - August 2012
MARTHA STEWART LIVING OMNIMEDIA New York, NY
Whole Living Art Intern September 2011 - December 2011
BARNES & NOBLE New York, NY
Back to Campus Design Team May 2011 - September 2011
PRATT INSTUTUTE New York, New York
M.S. in Packaging Design Degree Candidate
School of Art and Design
August 2010 - May 2012
39 credit hours completed
SYRACUSE UNIVERSITY Syracuse, New York
B.S. in Graphic Design
S.I Newhouse School of Public Communications
August 2006 - May 2010
Indesign, Illustrator, Photoshop.
Thorough understanding of printing techniques and applications
Experience with wholesale
packaging and displays.
Ability to multitask.